2014年1月6日 星期一

Final Project

I think it is not easy to create a catchy commercial. It has to be through many processes, so I learn a lot from it. From the beginning, the first step is  brainstorming. We have to think of an original product with creative improvement. In my opinion, it is a little bit difficult to devise a special commodity which maintains unique but reasonable.Second, we should distribute jobs and decide how to make this film and posters. There sprung different ideas which are interesting.  I had great fun during the process. I consider that the most important thing is the coherence of group members. It is not only a good way learning how to  create an advertisement that get people's attention but also how to communicate with teammates.



2013年12月15日 星期日

PSA presentation

Visual: The elders abandonment
Headline: No filial duty for elders. No peace for the rest of your life.
Subhead: Treasure Them!
Body Copy: You will never know what future you will have if you neglect your parents.
Slogan/Tagline: SO ACT NOW!
 Logo:-
Contact Information: www.noeldersabandonment.org 

Link: https://docs.google.com/file/d/0B1_gns5mGxCZRGJNWkJXYjBZVTQ/edit?pli=1

voice over text -
can you imagine if one of these conditions will be your future?
you will never know what future you will have if you neglect your parents
so act now
no filial duty for elders
no peace for the rest of your life
Treasure them





Reflection: I take charge of posters. It's a good opportunity learning how to make convincing prints.
                 I am also a character of this video. I impersonate a passerby and give the beggar money.
                 I also play the role of the elder who picks up recycle trash. It was quite fun during the process of making a PSA commercial.

2013年12月2日 星期一

Print Ad


 http://www.coloribus.com/adsarchive/prints/heineken-beer-sweet-temptation-8486855/
1. Headline: Sweet Temptation (Benefit)
2. Subhead: recommended for a hot day
3. Visual: The picture compares beer to a woman's sexy legs. It's very interesting and eye-catching.
4. The print ad shows that a man's desire for Heineken is the same as desire for a woman. It's a creative comparison and makes the reader also tempts to drink it.

2013年11月11日 星期一

Newscast _ 2nd Podcast

Good evening. It's 5 o'clock. I'm Lisa with EZ News on ICRT. In world news The strongest typhoon this year slammed into the central Philippines today. The storm set off landslides and knocked out power and communication lines in several provinces. At least four people died. Nearly 720 thousand people were forced to evacuate before Typhoon Haiyan's arrival. Due to cut-off communication, it was impossible to know the extent of casualties and damage. The Indonesian Minister of Security Affairs says his country will not accept a group of asylum seekers Australia has attempted to send back. Australian correspondent Brian Portland has more. Taiwan weather According to Central Weather Bureau forecasters, it'll be clear over much of Taiwan this evening, with lows of 23 or 24 in the north and south, 22 in the center. Tomorrow, expect more sunny skies, though their may be some clouds in the south. Highs then will peak at 30 or 31 north and south, 29 midisland. Right now, it's 26 in Taipei 27 in Taizhong 27 in Gaoxiong That's EZ News at 5. I'm Lisa.